The cost of a bottle.
The value of the entire global market.
One simple plan, no surprises. Full access to over 25,000+ labels, real-time Liv-Ex data, and a catalog that no traditional importer can match.
Save 20% with the annual plan — a single sale pays for months of subscription.
Months covered by license fee.
No hidden costs.
12-month contract, with automatic annual renewal. Notice of termination must be given at least 30 days prior to the renewal date. VAT applied in accordance with current legislation.
It's not a cost.
It's the most efficient lever
for your business.
Think of $99 per month as exclusive access to a virtual shelf containing 26,000 labels from 42 countries —no inventory, no capital tied up, no risk of unsold stock.
With the annual plan, you save 20%, bringing the effective cost to just $79.20 per month. Every sale generates direct margin. The cost of the subscription becomes irrelevant after the first sale.
Your competitors will continue to depend on limited allocations from traditional importers. You will have access to a global market with liquidity of over £140 million.
Whoever positions themselves first in a market defines it.
Complete Liv-Ex catalog
Access to all 26,216 labels and 34,300+ offers available. Advanced search by region, producer, vintage, format, and price.
Real-time prices
Mid-Price Liv-Ex continuously updated. Historical prices to monitor trends and identify buying opportunities.
Large formats & rare vintages
Access to formats ranging from Jeroboam (3L) to Nebuchadnezzar (15L) and historic vintages dating back to the 1940s — products that cannot be found anywhere else.
Standards that define the Market
Each bottle is professionally inspected at Liv-Ex's London warehouse: UV, microprint, condition report, and seal verification.
End-to-end logistics
Managed supply chain: inspection in London, consolidation in Brussels, delivery in Italy. Customs and tax documentation included.
Customer management
Dedicated area to manage your customer portfolio, multiple orders, and purchase history. Tools to build customized proposals.
Responsive web platform
Access from desktop, tablet, and mobile. Work wherever you are: from the customer's basement to your office.
Market data
Liv-Ex indices, drinking window, critical scores (coming soon), and demand data—the tools to become an advisor, not just a salesperson.
Dedicated support
Priority support via email and phone. Personalized onboarding and training on the Liv-Ex platform and marketplace.
The traditional model
and its limitations
- ✕ Catalog limited to importer allocations
- ✕ Price lists updated 2-3 times a year, often obsolete
- ✕ No access to large formats or historic vintages
- ✕ Margins squeezed by multiple markups in the supply chain
- ✕ Clientele limited to the Ho.Re.Ca. channel.
- ✕ No market data to justify pricing
- ✕ Dependence on a few suppliers and their choices
- ✕ No differentiation from competitors
Direct access to the global market
- ✓ 26,000+ labels from 42 countries, updated in real time
- ✓ Liv-Ex live prices for dynamic and competitive pricing
- ✓ Large formats up to Nebuchadnezzar (15L)
- ✓ Real margins with no intermediaries between you and the market
- ✓ New sales channels: collectors, investors, wine clubs
- ✓ Liv-Ex data as an objective basis for every proposal
- ✓ £140M in liquidity — virtually unlimited supply
- ✓ The only B2B platform in Italy — competitive advantage
No. Both the monthly and annual plans are non-binding. You can cancel at any time — the annual plan simply offers you a 20% discount.
Payment by bank transfer or credit card. For the annual plan, payment is in advance; for the monthly plan, recurring charges apply.
The subscription includes full access to the platform. The costs of the wines purchased are separate and include the Liv-Ex price + platform commission, all visible before ordering.
The minimum order is 1 case (usually 6 or 12 bottles depending on the format). There are no monthly or annual purchase minimums.
Logistics are handled entirely by Liv-Ex. Wines are shipped from certified warehouses in London with delivery in 4-8 weeks, including insurance and tracking.
Yes, B2B Fine & Rare Wines is a platform reserved for professionals in the sector (agents, distributors, restaurateurs, wine shops, hotels). An active VAT number is required.
All wines pass through Liv-Ex's London warehouses, where they are verified, authenticated, and stored in optimal conditions. Liv-Ex is the global gold standard for provenance assurance.
Absolutely. We offer free group webinars every week and personalized 1:1 demos. You can book from the Demos & Webinars page.
The features are identical. The only difference is the price: $99/month for the monthly plan, $79.20/month ($950.40/year) for the annual plan, with a 20% savings.
B2B Fine Wines platform
in Italy.
